Digital printing or Offset press?

Doesn't have to be one or the other!

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It does not have to a case of all or nothing with modern printing technology.  You can have the best of both the worlds in order to get the results you seek.  You will have to assess which route to take based on your individual requirement. 

Quantity of the print run will be a huge consideration.  Short runs are more economical with a Digital print run, whereas, mass production will have to be done offset.   The print substrate texture and size of the printing will also be a clincher in favour of offset printing, since digital printing still lacks in options in terms of  textured papers and unusual  size of prints.

Where Digital printing scores over offset is the turnaround time and in customization of individual pieces of print.

Read the entire article here and then comeback and contact us for your current print requirement.


Contact NGI here to discuss how you can have the best of both worlds.